University of South Florida Textbooks > Electronic Commerce 2012

Electronic Commerce 2012 7th edition

ISBN:0132145383

ISBN13:9780132145381

Publisher:Prentice Hall

Authors:Efraim Turban, David King

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Electronic Commerce 2012 Description

Explore the many aspects of electronic commerce through a managerial perspective.

 

Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its opportunities, limitations, issues, and risks—all from a managerial perspective.

 

To keep pace with today’s ever-changing technology, the seventh edition has been streamlined—removing material that’s no longer relevant, while still providing information on the hottest topics in the field.

 

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