University of South Florida Textbooks > Broadcasting, Cable, the Internet, and Beyond

Broadcasting, Cable, the Internet, and Beyond 7th edition

ISBN:0073512036

ISBN13:9780073512037

Publisher:McGraw-Hill Humanities/Social Sciences/Languages

Authors:Dominick, Joseph Dominick, Sherman, Barry Sherman, Fritz Messere, Messere

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Broadcasting, Cable, the Internet, and Beyond Description

This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.

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