Safety initiative to aid students on 50th Street

After a USF student was struck by a car at the crosswalk on 50th Street, Hillsborough County Public Works has installed Rectangular Rapid Flashing Beacons (RRFB) on the corner of 50th and Holly Drive.

The RRFBs will function like a standard crosswalk signal, with flashing orange lights that will warn drivers to stop for waiting pedestrians. According to a press release from the university, the RRFBs are “being installed as part of $70,000 in pedestrian safety improvements to the area.” 

The accident, which took place in November, involved 19-year-old Courtney Neusch, who was crossing 50th street when she was hit by a Nissan Altima.

As part of the effort to increase use of the new RRFBs, the USF Center for Urban Transportation Research (CUTR) will hand out fliers to pedestrians that explain the new beacons, starting at 7:30 a.m.

According to a press release, CUTR will also be “conducting a series of upcoming presentations to increase awareness of the new beacons.”